Irish people are keen and intrepid travellers. Outbound tourism and conference business remains buoyant.  Traditionally Irish visitors are seen as high-spenders, with certain segments retaining substantial disposable income.

PremDestination will help raise the profile of your city, region or country and position it as an exciting destination choice for the Irish traveller.  This might involve a new twist on a traditional destination or presenting a new offering.

Consumer advertising campaigns, travel trade promotions and familiarisation trips are just some of the elements of an integrated approach designed to help you develop new areas of business at consumer or corporate level.